Labor snapshot
U.S. labor-market snapshot for paid media roles.
Median annual wage (2025)
$61,950
Proxy wage for paid media roles in New Mexico (occupation: Market Research Analysts and Marketing Specialists)
Estimated employment
1,610
Same series for Paid Search, Paid Social, and other channels mapped to “Market Research Analysts and Marketing Specialists” in New Mexico
Vs. U.S. median
-21.3%
below U.S. median of $78,760
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) · Reference year 2025
PPCjobs.com salary snapshot
From salaries listed on current paid media jobs on this board.
Not enough salary data in this filter yet to build a snapshot. Other channels may still show one when more listed salaries are available.
In-Office
FULL TIME
September 25, 2026
In-Office
FULL TIME
September 25, 2026
In-Office
FULL TIME
September 25, 2026
In-Office
FULL TIME
September 25, 2026
In-Office
FULL TIME
September 25, 2026
Remote PPC Strategist for Multi-Location Growth & ROAS
Embedded Shishya
In-Office
FULL TIME
September 25, 2026
Remote Digital Marketing Specialist: PPC, SEO & E-commerce
Cambium Learning Group
In-Office
FULL TIME
September 25, 2026
In-Office
FULL TIME
September 25, 2026
Remote Senior Growth Marketing Lead - Paid Search & AI
United States Digital Space LLC
In-Office
FULL TIME
September 25, 2026
Remote Performance Marketer: Paid Search & Growth
The Global Talent Co.
In-Office
FULL TIME
September 25, 2026
Remote Advisor Growth Marketing Strategist
Wealth Enhancement Group
In-Office
FULL TIME
September 25, 2026
Remote SEM Strategist for Beauty Campaigns
Tamarind Intelligence
In-Office
FULL TIME
September 25, 2026
In-Office
FULL TIME
September 25, 2026
Remote Paid Search Specialist - Data-Driven PPC & Analytics
Virtual Staff 365
In-Office
FULL TIME
September 25, 2026
Remote Growth Marketing Manager (Paid Acquisition & CRO)
Embedded Shishya
In-Office
FULL TIME
September 25, 2026
Career profile & labor market detail
Market Research Analysts and Marketing Specialists (SOC 13-1161)
Age
% of workers
Under 258%
25–3438%
35–4428%
45+26%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Education
% of workers
High school or less6%
Some college18%
Bachelor's58%
Master's+18%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Gender
% of workers
100%
- Women 57%
- Men 43%
U.S. Census Bureau, American Community Survey (ACS) 5-year
More labor market detail
- Page focus
- paid media roles
- Occupation (SOC)
- 13-1161 — Market Research Analysts and Marketing Specialists
- Geography
- New Mexico (state)
- Median annual wage
- $61,950
- Mean annual wage
- $67,090
- 10th percentile
- $41,600
- 90th percentile
- $98,060
- Employment
- 1,610
- U.S. median (same SOC)
- $78,760
Median annual wage trend
New Mexico
Source: BLS OEWS (2025)