Labor snapshot
U.S. labor-market snapshot for paid media roles.
Median annual wage (2025)
$88,190
Proxy wage for paid media roles in New Jersey (occupation: Market Research Analysts and Marketing Specialists)
Estimated employment
22,990
Same series for Paid Search, Paid Social, and other channels mapped to “Market Research Analysts and Marketing Specialists” in New Jersey
Vs. U.S. median
+12.0%
above U.S. median of $78,760
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) · Reference year 2025
PPCjobs.com salary snapshot
From salaries listed on current paid media jobs on this board.
Median listed salary
$118,300 / year
Jobs with salary
34
Typical posted range
$82,000 – $140,175 / year
Source: PPCjobs.com inventory (posted salaries)
Cities in New Jersey
4 cities with paid media jobs
indicates external job listing (opens in new tab)
Remote Paid Search Manager — Drive Healthcare Growth
Real Chemistry
In-Office
FULL TIME
July 4, 2026
Biotech Paid Media Specialist (Remote)
BioSpace |
$75,000 - $85,000
In-Office
FULL TIME
July 3, 2026
Associate Manager, Growth Marketing
Jones Road Beauty |
$72,000 - $92,000
In-Office
FULL TIME
July 2, 2026
Growth Marketing Associate Manager - Paid Media
Jones Road Beauty |
$72,000 - $92,000
In-Office
FULL TIME
July 2, 2026
Growth Marketing Lead Newsletter & Membership Growth (Hybrid)
Democracy Docket
Hybrid
FULL TIME
July 2, 2026
Digital Marketing Manager - Paid Social, Programmatic & Creative
TD Bank, N.A. |
$91,000 - $145,600
In-Office
FULL TIME
July 1, 2026
In-Office
FULL TIME
July 1, 2026
Ethical Paid Media Specialist (Google & Meta)
Mindify Wellness And Care
In-Office
FULL TIME
June 30, 2026
Digital Marketing Manager - Paid Social, Programmatic & Creative
TD Bank |
$91,000 - $145,600
In-Office
FULL TIME
June 29, 2026
In-Office
FULL TIME
June 29, 2026
Media Optimization & Growth Marketing Manager
Church & Dwight |
$110,900- $157,900
In-Office
FULL TIME
June 26, 2026
Growth Marketing Coordinator — Home Care Outreach
Caring Senior Services of Morristown
In-Office
FULL TIME
June 25, 2026
Growth Marketing Manager: SEO, Inbound & Lead Gen
Docutrend Inc. |
$90K - $110K
In-Office
FULL TIME
June 25, 2026
Career profile & labor market detail
Market Research Analysts and Marketing Specialists (SOC 13-1161)
Age
% of workers
Under 258%
25–3438%
35–4428%
45+26%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Education
% of workers
High school or less6%
Some college18%
Bachelor's58%
Master's+18%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Gender
% of workers
100%
- Women 49%
- Men 51%
U.S. Census Bureau, American Community Survey (ACS) 5-year
More labor market detail
- Page focus
- paid media roles
- Occupation (SOC)
- 13-1161 — Market Research Analysts and Marketing Specialists
- Geography
- New Jersey (state)
- Median annual wage
- $88,190
- Mean annual wage
- $94,660
- 10th percentile
- $49,900
- 90th percentile
- $145,010
- Employment
- 22,990
- U.S. median (same SOC)
- $78,760
Median annual wage trend
New Jersey
Source: BLS OEWS (2025)