Leading the execution of paid social programs across major platforms, the full-time Senior Manager, Paid Social Marketing will manage strategy, optimization, and performance while collaborating with cross-functional teams to drive measurable growth.

Key responsibilities

Own the strategy and execution of paid social campaigns, managing setup, targeting, and optimization

Lead and develop a direct report, fostering a culture of accountability and curiosity within the team

Build and maintain a structured testing roadmap to optimize creative, audiences, and bidding strategies

Required qualifications

Minimum five years of paid social experience, including two years in a management role

Bachelor's degree in a related field or equivalent experience

Proven track record managing seven- or eight-figure paid social budgets with measurable results

Deep expertise in Meta Ads Manager and TikTok Ads Manager, with knowledge of additional platforms

Fluency with analytics and attribution tools, such as GA4, Looker, or Tableau; SQL knowledge is a plus