Own the health, growth, and profitability of a portfolio of large paid search client relationships

Serve as senior point of contact for client leadership and set program vision, objectives, and KPIs

Influence senior client stakeholders to evolve strategy and measurement toward enterprise impact

Identify organic growth opportunities and partner with account and growth teams on scoping, staffing, and proposals

Escalate complex or at-risk programs and coach teams through difficult client conversations

Lead and develop managers and individual contributors, with accountability for performance, growth, and retention

Own staffing strategy, forecast capacity, shape team structure, and support recruiting and onboarding

Coach managers on expectations, feedback, talent development, and leadership practices

Own SEM solution-area accountabilities, including best practices, technology partnerships, planning tools, and emerging trends

Partner with SEO, retail media, and upper-funnel teams on holistic search strategy

Develop multi-channel digital media strategies and roadmaps aligned with client growth goals

Support cross-functional marketing strategy projects with deep media expertise

Represent Ovative's paid search perspective through thought leadership, partner forums, and industry conversations

Set standards for paid search planning, execution, QA, forecasting, budgeting, segmentation, bidding, platform structure, and testing

Manage strategic partners including Google, Microsoft, and Search Ads 360 partners

Lead evolution of SEM measurement through scalable analysis, reporting, and insights

Lead AI-enabled search experimentation and adopt emerging platforms that improve business outcomes

Requirements 8+ years of experience directly responsible for enterprise-level paid search marketing (SEM) programs

3+ years of experience managing direct reports, including developing early-career talent

Proven track record of driving strong positive results through paid search marketing programs

Extensive client management experience, including working with senior stakeholders

Deep expertise in enterprise paid search leadership and strategy connected to business outcomes and impact

Experience with Google Ads, Microsoft Ads, Search Ads 360, and similar paid search technologies and tools

External partner management experience with Google, Microsoft, and technology partners

Experience coaching and developing high-performing talent

Sound conceptual and analytical problem-solving skills

Applicants must be legally authorized to work in the United States for any employer on a full-time basis

Must not require current or future visa sponsorship

Preferred: strong digital agency experience or digital lead experience on the client side

Preferred: performance marketing, retail, or eCommerce experience

Preferred: experience managing other managers or leading a multi-client portfolio

Preferred: hands-on experience testing and scaling AI-driven search capabilities

Core Competencies Demonstrates extensive expertise in enterprise-level Paid Search Marketing (SEM) strategy and execution, with a strong focus on client management, team leadership, and performance optimization. Proven ability to drive growth through multi-channel digital media strategies and effective partner management.

Highest-signal resume keywords Enterprise-Level Paid Search Marketing

Client Management Experience

Google Ads Expertise

Team Leadership and Development

AI-Driven Search Capabilities

Hard Skills Paid Search Marketing

Digital Media Strategy

Performance Marketing

Analytical Problem-Solving

Search Engine Marketing (SEM)

Budgeting and Forecasting

Bidding Strategies

Testing and Scaling

KPI Development

Segmentation

Soft Skills Coaching and Mentoring

Influencing Stakeholders

Communication Skills

Talent Development

Leadership Practices

Industry Keywords Digital Agency Experience

ECommerce

Retail Media

Multi-Client Portfolio Management

Thought Leadership

Tools & Technologies Google Ads

Microsoft Ads

Search Ads 360

Planning Tools

Emerging Platforms

#J-18808-Ljbffr