Paid Media Specialist – (Video/TV/SEM) Location: On-Site | Tampa, FL

Compensation: $80,000 – $145,000 (based on experience) + full benefits

Company: Elite Insurance Partners (EIP)

About Elite Insurance Partners (EIP) Elite Insurance Partners (EIP) is a nationally recognized insurance brokerage and marketing organization, consistently ranked among the Top Workplaces in the U.S. Headquartered in Tampa, Florida, we help families nationwide protect their health, wealth, and future through Medicare, life insurance, and financial solutions. Our marketing team is a core driver of company revenue, operating in a fast-paced, performance-focused environment with significant ad spend and real accountability.

Position Overview We are seeking a Paid Media Specialist with strong video advertising and media buying experience to help scale and manage our paid media efforts. This role is heavily focused on video advertising across YouTube, CTV/OTT and paid search. This is a hands-on, high-impact role where campaign performance directly affects company revenue.

The ideal candidate is experienced, confident, and comfortable owning large budgets and optimization decisions. This is an on-site role working closely with marketing leadership, analytics, and creative teams.

Key Responsibilities Plan, execute, and optimize large-scale video advertising campaigns across Connected TV (CTV), OTT, Programmatic Video, YouTube etc.

Manage and support paid campaigns across Google Ads, Microsoft Ads, Meta, and TikTok.

Own campaign performance end-to-end, including pacing, spend efficiency, ROI, and optimization decisions

Analyze video creative performance, audience targeting, and placements to drive continuous improvement

Collaborate with creative teams to guide video messaging, testing, and iteration

Monitor campaign performance daily and make confident, independent optimization decisions

Assist with attribution, conversion tracking, reporting, and performance insights for leadership

Qualifications 3+ years of hands-on experience in paid media with a strong emphasis on video advertising

Direct experience managing CTV, OTT, Programmatic Video, and YouTube ad campaigns

Experience managing paid media across Google Ads, Meta, TikTok, and Microsoft Ads

Proven experience managing monthly video ad budgets in the tens of thousands or higher

Strong understanding of video KPIs, attribution models, and optimization strategies

Experience working in fast-paced, performance-driven environments

Ability to take ownership of high-impact decisions independently

Preferred Qualifications Background in direct-response or lead generation marketing

Experience in insurance, healthcare, or other regulated industries (a plus)

Bachelor’s degree in Marketing, Communications, or related field preferred

What We Offer Competitive compensation based on experience

On-site role at our modern Tampa headquarters

401(k) with 3.5% company match after one year

Generous paid time off and paid holidays

Comprehensive medical, dental, vision, life, and disability insurance

On-site gym, massage chair lounge, and chef-prepared café meals

Collaborative, high-performance culture with room for growth

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