Are you a visually driven marketer who loves blending creativity, technology, and digital strategy?

AFX Lighting is looking for a Creative & Digital Marketing Specialist to help elevate our brand and support our expanding product portfolio.

If you’re passionate about photography, design, content creation, and leveraging AI tools to work smarter and faster, this role is for you.

Photography, Video & Visual Content

Capture high‑quality product and lifestyle photography

Edit and retouch images using Adobe Creative Suite + AI tools (generative fill, masking, upscaling, etc.)

Create short‑form videos for social and digital campaigns

Maintain consistent visual identity across all brand assets

Graphic Design & Creative Development

Design brochures, sell sheets, presentations, social media assets & web graphics

Use AI‑assisted tools to accelerate concepts, variations, and production

Partner with marketing & product teams on campaign creative

Plan, create, and publish content across LinkedIn, Instagram, Facebook, X, and YouTube

Use AI for content ideas, caption writing, and optimization

Monitor engagement, track performance, and apply insights

Website & Digital Marketing

Update product pages, visuals, and web content

Support landing pages, blogs, and campaign content

Use AI tools for SEO, metadata, keyword research & performance monitoring

Marketing Ops & Optimization

Support product launches, campaigns, and events

Use analytics dashboards to track results

Apply AI‑driven insights to improve workflows and performance

Requirements

5–7 years of marketing experience

Strong photography + graphic design proficiency

Experience managing brand social media

Comfort using AI tools for content creation and optimization

Preferred

Familiarity with generative AI tools (ChatGPT, Midjourney, Firefly, etc.)

SEO knowledge, WordPress, Google Analytics, WCAG awareness

Experience supporting product‑driven or B2B brands

Use of AI for SEO, metadata support, performance insights, and reporting

Experience with SEO best practices and analytics platforms (e.g., Google Analytics, Search Console)

Familiarity with CMS platforms such as WordPress

Join a collaborative, forward‑thinking team where creativity and innovation thrive. You’ll have the opportunity to shape the visual direction of a growing brand while using the latest AI‑enhanced tools and technologies.

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