The AWS Search team is seeking a Marketing Manager to support the in‑house global paid search program.
The Paid Search Manager is passionate about delivering results by applying Paid Search best practices to campaign execution, leverages data analysis to identify opportunities to improve campaign performance, simplifies existing processes, and innovates to drive long‑term results. In this role, you will work closely with a group of search experts to drive the acquisition of new customers, promote the adoption of new services, generate leads, and create unique, customer‑centric experiences through search.
Key job responsibilities
Contribute to the day‑to‑day management of Paid Search campaigns through tactical execution and account maintenance.
Uphold a high bar for account health and executional excellence by maintaining existing operational mechanisms and identifying opportunities to build new ones.
Work within a group of search experts to drive acquisition, adoption, lead generation, and create unique customer experiences.
Contribute to campaign‑level testing strategies for ad copy and landing page experiences that improve the customer experience.
Seek to answer business questions and inform decisions by diving deep into data to surface insights and make recommendations to optimize and improve performance.
Analyze campaign performance metrics, identify trends, and provide data‑driven insights and recommendations to stakeholders.
Challenge the status quo and push for the best customer experience.
Insist on the highest standards and prioritize long‑term results over short‑term gains.
Have a backbone, question assumptions, and strive for continuous improvement in campaigns and customer experiences.
Basic Qualifications
4+ years of professional non‑internship marketing experience
Experience using data and metrics to drive improvements
Experience building and optimizing multiple, simultaneous marketing campaigns
Experience managing or working within cross‑functional marketing and creative teams
Experience across affiliate marketing, PPC, SEM and social media advertising
Preferred Qualifications
Experience in multi‑territory campaign management
Experience in digital marketing and content production timelines and process
Experience delivering paid media campaigns spanning TV, print ads and digital/social channels
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers.
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How to Apply for this Paid Media Job
Posted In
Mid Level PPC and Paid Social Jobs, Amazon Advertising Jobs, Paid Search (SEM) Jobs
