Join the team that brings iCloud to life for millions of people every day. We’re looking for a Growth Marketing Manager to lead customer acquisition, engagement, and retention initiatives that improve the customer experience and drive business growth.

In this role, you will partner with teams across marketing, product, engineering, analytics, design, business development, operations, legal, and privacy to develop and scale programs across the customer lifecycle. You will use customer insights, experimentation, and performance data to identify opportunities, improve existing programs, and help bring new features, communications, and partnerships to market.\n\nThis role requires strong technical expertise, cross-functional leadership, analytical problem-solving, and the ability to translate complex business, product, and platform considerations into clear plans and actions.

Lead acquisition, engagement, and retention strategies for iCloud+ across the customer lifecycle.\n\nDevelop and optimize growth initiatives, customer journeys, and communications using customer insights, experimentation, and performance data.\n\nPartner with cross-functional teams to define requirements, evaluate tradeoffs, and deliver customer-facing initiatives across product surfaces, marketing channels, and operational systems.\n\nTranslate business goals and customer needs into clear implementation plans, priorities, and decisions, and drive alignment on complex product and technical issues.\n\nSupport the launch of new features, partnerships, and lifecycle programs that contribute to iCloud+ growth.\n\nDrive progress across multiple initiatives with competing priorities, dependencies, and implementation constraints.\n\nPartner with international and regional marketing teams to inform market-specific strategies where needed.

5–10 years of experience developing growth, lifecycle, or customer engagement strategies.\n\nExperience in product management, technical program management, consulting, or similar roles requiring close partnership with technical teams.\n\nExperience building and optimizing customer-facing programs, products, or services, with an understanding of underlying technical and operational requirements.\n\nStrong analytical and problem-solving skills, with experience using data to evaluate performance, identify opportunities, and inform decisions.\n\nExperience managing complex initiatives with multiple stakeholders, dependencies, timelines, and technical constraints.\n\nExcellent verbal and written communication skills, with the ability to tailor information for different audiences.\n\nAbility to independently manage complex objectives while balancing strategic thinking and hands-on execution.

Experience in subscription, digital services, or SaaS businesses.\n\nExperience leading customer journeys across multiple systems, channels, or platforms.\n\nExperience leading initiatives across international markets, including market specific strategies.\n