Director (or Senior Director) of Corporate & Growth Marketing (Remote) Apartment Management Consultants (AMC) is a leader in the property management industry. Our passion for helping people, creating authentic relationships, and common values has established a working environment that undeniably stands out. Every day our associates have the opportunity to collaborate together in a thriving culture with a determined attitude that inspires and rewards original ideas. AMC provides significant career advancement opportunities, competitive compensation, benefits, and incentive programs.

We are currently seeking a Director (or Senior Director) of Corporate & Growth Marketing (Remote)!

The Director, Corporate & Growth Marketing (we are open to Senior Director Applicants also) will lead AMC's B2B growth marketing strategy, with primary responsibility for pursuit marketing, account-based marketing, demand generation and sales enablement. The role will build the marketing engine that helps AMC identify, prioritize, engage and convert high-value target accounts and prospective clients and supports the company's client acquisition and growth objectives.

The Director will also help strengthen awareness and consideration of the AMC brand by translating the enterprise brand strategy into compelling market-facing campaigns, content, communications and experiences. The VP, Marketing, owns AMC's overall brand strategy and positioning; this role is responsible for bringing that brand to market and using it to support growth.

This is a highly strategic and highly collaborative role that requires someone who can establish the vision and operating model while also being willing to roll up their sleeves and help build it.

Responsibilities include

Pursuit Marketing & Business Development

Build and lead AMC's pursuit marketing strategy in partnership with Client Services.

Establish a scalable, repeatable marketing process for high-priority pursuits, RFPs, proposals and competitive opportunities.

Partner with Client Services and business leaders to understand the prospect, competitive landscape, opportunity and client needs.

Develop pursuit-specific positioning, messaging, presentations, proposals, case studies, credentials and other materials that differentiate AMC.

Create compelling narratives that translate AMC's capabilities, technology, operational expertise and client outcomes into clear business value.

Develop strategic pursuit plans for high-value opportunities, including audience strategy, messaging, content, communications and engagement.

Ensure Marketing is engaged early enough in the pursuit process to influence strategy rather than simply produce materials.

Build a library of reusable proof points, case studies, client stories, capabilities and other sales assets.

Establish post-pursuit reviews to understand what worked, what did not and how Marketing can improve future win rates.

Demand Generation & Account-Based Marketing

Build AMC's B2B demand-generation strategy to create awareness, engagement and qualified opportunities among prospective clients.

Define AMC's ideal client profiles, priority audiences, target segments and high-value accounts in partnership with Client Services and leadership.

Develop and manage an account-based marketing (ABM) strategy focused on engaging high-value target accounts throughout the buying journey.

Create integrated campaigns that move prospects from awareness through consideration and into active business-development conversations.

Develop campaigns around market opportunities, client pain points, AMC capabilities and relevant industry topics.

Build nurture strategies that maintain engagement with prospects who are not yet ready to enter an active sales process.

Partner with Digital/Martech to ensure campaigns are properly tracked, measured and connected to CRM and attribution systems.

Establish a clear funnel from marketing engagement → qualified opportunity → pursuit → proposal → win.

Continuously test audiences, messaging, channels and offers to improve performance.

Use market intelligence, client insights and performance data to refine targeting and campaign strategy.

Sales Enablement & Revenue Partnership

Develop marketing strategies that support the sales cycle from initial engagement through proposal and close.

Create and maintain compelling sales presentations, capability materials, case studies, credentials and other sales tools.

Develop differentiated messaging and proof points for key client segments.

Establish a feedback loop between Marketing and Client Services to improve targeting, messaging, pursuit strategy and win rates.

Track and communicate Marketing's contribution to pipeline and new business.

Content, Thought Leadership & Communications

Develop AMC's corporate content and thought-leadership strategy.

Establish an editorial calendar tied to business priorities and target audiences.

Develop case studies, client success stories, industry insights, executive content and other thought leadership.

Identify internal subject-matter experts and turn their expertise into market-facing content.

Support executive visibility and industry leadership.

Oversee corporate social media and other appropriate communications channels.

Partner with internal and external communications resources as needed.

Events & Industry Presence

Develop an integrated strategy for conferences, industry events, client events and prospect events.

Ensure events support both brand-building and business-development objectives.

Partner with Client Services to maximize pre-event outreach, meetings and post-event follow-up.

Evaluate event participation based on business impact and ROI.

Corporate Brand & Market Activation

Partner with the VP, Marketing to translate AMC's enterprise brand strategy and positioning into compelling market-facing programs.

Build awareness and consideration of AMC among priority audiences through targeted campaigns, content, communications and industry engagement.

Develop audience-specific messaging and value propositions within the enterprise brand framework established by the VP.

Identify opportunities to increase AMC's visibility and differentiation within priority markets and client segments.

Leadership & Measurement

Establish KPIs and measurement for corporate and growth marketing.

Develop regular reporting on marketing activity, engagement, pipeline contribution and ROI.

Manage agency and vendor relationships.

Establish scalable processes, workflows and prioritization.

Lead and develop the Corporate & Growth Marketing Specialist.

Collaborate closely with the VP of Marketing, Director of Property Marketing and Digital/Martech leadership to create one integrated AMC marketing organization.

Requirements

8-12+ years of progressive B2B marketing experience.

Strong B2B, professional services, real estate, multifamily or similarly complex sales environment experience preferred.

Demonstrated experience partnering with Sales/Business Development.

Strong understanding of demand generation, ABM, content marketing and sales enablement.

Excellent strategic thinking and executive communication skills.

Strong writer and storyteller.

Comfortable working with senior executives and clients.

Demonstrated ability to connect marketing activity to business outcomes.

Experience building programs and processes rather than simply managing established ones.

Compensation: Full-Time $ 105,000.00 to $ 170,000.00 annually

Vacation & Sick Time for Full & Part-Time Employees

Health and Wellness Programs

Empower 401K and Roth IRA- Including Free Financial Advisors and Employer Match

9 Paid Holidays per year

Employee Referral Incentives

Bonus and Commission Opportunities

Employee Rent Discount Program

Professional Development Training

Medical, Dental, Vision, Life, Accident, Critical Illness, Hospital Indemnity, and Short-Term Disability coverage is available

Outlined benefits are subject to change and may vary based on location or employee status

If you are looking for an exciting employment opportunity, AMC is the employer for you!

AMC, is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, national origin, sex (including pregnancy, sexual orientation and gender identity), age, disability or genetic information.

Candidates will be required to pass a background and drug screening. A conviction will not necessarily disqualify a candidate from employment. Qualified Applicants with arrest or conviction records will be considered for employment.

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