Digital Marketing Specialist – Kub Technologies, Inc., Stratford, CT.

Responsibilities

Create, implement, track, analyze and optimize paid search campaigns in Google AdWords, Bing Ads, etc.

Conduct recurring weekly and monthly SEM optimization tasks.

Maintain and create clinical marketing's KPI dashboards.

Measure website search rankings and create programs for measurable improvements.

Build, maintain, and manage digital marketing reports and dashboards to track performance and ROI of digital activities.

Qualifications

3 months prior experience in creating and maintaining digital marketing ads including analyzing and utilizing collected data on user preferences and engagement metrics using Google Analytics or other digital tools.

Bachelor’s Degree in Business Administration or Marketing or related.

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