Labor snapshot
U.S. labor-market snapshot for paid media roles.
Median annual wage (2025)
$63,700
Proxy wage for paid media roles in Indiana (occupation: Market Research Analysts and Marketing Specialists)
Estimated employment
14,400
Same series for Paid Search, Paid Social, and other channels mapped to “Market Research Analysts and Marketing Specialists” in Indiana
Vs. U.S. median
-19.1%
below U.S. median of $78,760
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) · Reference year 2025
PPCjobs.com salary snapshot
From salaries listed on current paid media jobs on this board.
Median listed salary
$110,750 / year
Jobs with salary
8
Typical posted range
$72,500 – $200,000 / year
Source: PPCjobs.com inventory (posted salaries)
Cities in Indiana
1 city with paid media jobs
Growth Marketing Specialist: Campaigns, SEO & Content
TRK INFRATECH
In-Office
FULL TIME
July 30, 2026
Growth Marketing Manager — Events, Subscriptions & Media
Healthiest Employers
In-Office
FULL TIME
July 30, 2026
Growth Marketing Coordinator
Mussett, Nicholas and Associates, Inc.
In-Office
FULL TIME
July 29, 2026
In-Office
FULL TIME
July 22, 2026
Brand & Growth Marketing Leader in Financial Services
Elements Financial
In-Office
FULL TIME
July 16, 2026
Growth Marketing Manager, Performance Brands
Calumet Specialty Products Partners L.P.
In-Office
FULL TIME
July 12, 2026
Global Growth Marketing Lead - B2B SaaS
kozmetickesluzby.vecnakraska.sk - Jobboard
In-Office
FULL TIME
June 20, 2026
Lifecycle & Social Growth Marketing Specialist
Cornerstone Advertising Inc
In-Office
FULL TIME
June 13, 2026
Part-Time Brand Ambassador: Events & Growth Marketing
Bath & Cabinet Experts
In-Office
FULL TIME
April 12, 2026
Career profile & labor market detail
Market Research Analysts and Marketing Specialists (SOC 13-1161)
Age
% of workers
Under 258%
25–3438%
35–4428%
45+26%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Education
% of workers
High school or less6%
Some college18%
Bachelor's58%
Master's+18%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Gender
% of workers
100%
- Women 55%
- Men 45%
U.S. Census Bureau, American Community Survey (ACS) 5-year
More labor market detail
- Page focus
- paid media roles
- Occupation (SOC)
- 13-1161 — Market Research Analysts and Marketing Specialists
- Geography
- Indiana (state)
- Median annual wage
- $63,700
- Mean annual wage
- $72,460
- 10th percentile
- $39,740
- 90th percentile
- $117,640
- Employment
- 14,400
- U.S. median (same SOC)
- $78,760
Median annual wage trend
Indiana
Source: BLS OEWS (2025)
