Labor snapshot
U.S. labor-market snapshot for paid media roles.
Median annual wage (2025)
$75,850
Proxy wage for paid media roles in Georgia (occupation: Market Research Analysts and Marketing Specialists)
Estimated employment
27,810
Same series for Paid Search, Paid Social, and other channels mapped to “Market Research Analysts and Marketing Specialists” in Georgia
Vs. U.S. median
-3.7%
below U.S. median of $78,760
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) · Reference year 2025
PPCjobs.com salary snapshot
From salaries listed on current paid media jobs on this board.
Median listed salary
$95,000 / year
Jobs with salary
11
Typical posted range
$82,163 – $142,100 / year
Source: PPCjobs.com inventory (posted salaries)
Cities in Georgia
2 cities with paid media jobs
indicates external job listing (opens in new tab)
Growth-Driven Digital Marketing Manager: Paid Media & PMAX
Enthusiastautoholdings
In-Office
FULL TIME
July 20, 2026
Paid Digital Marketing Intern: Learn PPC, SEO & Analytics
Relevance Advisors
In-Office
FULL TIME
July 20, 2026
Senior Director of Growth Marketing (DTC & Marketplace)
LoadUp Technologies
In-Office
FULL TIME
July 20, 2026
Senior Product Manager, Cross-Channel Search & Social Ads
Publicis Media
In-Office
FULL TIME
July 20, 2026
In-Office
FULL TIME
July 20, 2026
Sr. Product Manager, Search & Social Ads
Publicis Groupe Holdings B.V
In-Office
FULL TIME
July 20, 2026
Enrollment Growth Marketing Lead
The Goddard School of Suwanee (Duluth), GA
In-Office
FULL TIME
July 19, 2026
Growth Marketing Leader - NPD & GTM Strategy
Fortifi Food Processing Solutions
In-Office
FULL TIME
July 19, 2026
Career profile & labor market detail
Market Research Analysts and Marketing Specialists (SOC 13-1161)
Age
% of workers
Under 258%
25–3438%
35–4428%
45+26%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Education
% of workers
High school or less6%
Some college18%
Bachelor's58%
Master's+18%
U.S. Census Bureau, American Community Survey (ACS) 5-year
Gender
% of workers
100%
- Women 55%
- Men 45%
U.S. Census Bureau, American Community Survey (ACS) 5-year
More labor market detail
- Page focus
- paid media roles
- Occupation (SOC)
- 13-1161 — Market Research Analysts and Marketing Specialists
- Geography
- Georgia (state)
- Median annual wage
- $75,850
- Mean annual wage
- $84,540
- 10th percentile
- $37,700
- 90th percentile
- $148,910
- Employment
- 27,810
- U.S. median (same SOC)
- $78,760
Median annual wage trend
Georgia
Source: BLS OEWS (2025)