66 Paid Media Jobs in Alabama

Labor snapshot

U.S. labor-market snapshot for paid media roles.

Median annual wage (2025)

$59,530

Proxy wage for paid media roles in Alabama (occupation: Market Research Analysts and Marketing Specialists)

Estimated employment

8,390

Same series for Paid Search, Paid Social, and other channels mapped to “Market Research Analysts and Marketing Specialists” in Alabama

Vs. U.S. median

-24.4%

below U.S. median of $78,760

U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) · Reference year 2025

PPCjobs.com salary snapshot

From salaries listed on current paid media jobs on this board.

Not enough parseable posted salaries in this filter yet (3 found; need 8+). Other channels may still show a snapshot when their sample is larger.

Age

25–34 · 38%

Education

Bachelor's 58%

Gender

57% women · 43% men

See career profile & more ↓

Cities in Alabama

1 city with paid media jobs

Birmingham, AL 24

↗ indicates external job listing (opens in new tab)

Career profile & labor market detail

Market Research Analysts and Marketing Specialists (SOC 13-1161)

Age

% of workers

Under 258%

25–3438%

35–4428%

45+26%

U.S. Census Bureau, American Community Survey (ACS) 5-year

Education

% of workers

High school or less6%

Some college18%

Bachelor's58%

Master's+18%

U.S. Census Bureau, American Community Survey (ACS) 5-year

Gender

% of workers

100%

• Women 57%
• Men 43%

U.S. Census Bureau, American Community Survey (ACS) 5-year

More labor market detail

Page focus

paid media roles

Occupation (SOC)

13-1161 — Market Research Analysts and Marketing Specialists

Geography

Alabama (state)

Median annual wage

$59,530

Mean annual wage

$68,500

10th percentile

$36,100

90th percentile

$114,010

Employment

8,390

U.S. median (same SOC)

$78,760

Median annual wage trend

Alabama

Source: BLS OEWS (2025)