All Jobs > Contract- Senior Paid Social Specialist | Meta & TikTok | $43/Hour EST/CST only

Contract- Senior Paid Social Specialist | Meta & TikTok | $43/Hour EST/CST only

Fully Remote

Full-time, Contract, Temporary

Description

Senior Paid Social Specialist | Meta & TikTok | $43/Hour | Partial-Year Contract | 100% Remote | Central or Eastern Time Zones Only

Heartline Staffing is recruiting a Senior Paid Social Specialist for a 100% remote, partial-year contract opportunity supporting a high-volume seasonal marketing cycle. This is a hands-on paid social role focused primarily on Meta and TikTok, supporting both Brand and Performance objectives through accurate campaign execution, creative rotation, campaign monitoring and in-season optimization.

The Senior Paid Social Specialist will work closely with paid social leadership and the broader media team to translate strategy into effective campaign execution. The ideal candidate brings significant hands-on platform experience and is comfortable managing campaign setup, trafficking, QA, audiences, budgets, creative and optimization in a fast-paced environment.

POSITION OVERVIEW

Execute and manage paid social campaigns across Meta and TikTok

Support campaigns across different stages of the marketing funnel and both Brand and Performance objectives

Manage campaign setup, trafficking, QA, ongoing maintenance and campaign updates

Monitor and optimize budget pacing, frequency, creative fatigue, bids, budgets, audiences and overall campaign health

Proactively identify campaign performance issues and optimization opportunities

Analyze campaign performance and translate results into actionable insights, testing ideas and optimization recommendations

Manage creative trafficking and rotation throughout the campaign lifecycle

Partner with paid social leadership and cross-functional teams on campaign planning and seasonal execution

Support reporting validation and measurement processes

Collaborate with media, creative, analytics and data teams

SCHEDULE & CONTRACT

Partial-Year Contract: November-April

November-December: 40 Hours Per Week

January-April: 40 Hours Per Week

100% Remote

Candidates Must Be Based In The Central Or Eastern Time Zones

SEASONAL RESPONSIBILITIES

November-December: Pre-season campaign builds, trafficking, creative planning, test setup and launch readiness

January-April: Daily campaign management, QA, creative trafficking and rotation, optimization, monitoring and performance reporting

SUCCESS MEASURES

Accurate and timely campaign execution

Consistent campaign monitoring and creative rotation

Proactive campaign optimization

Contribution toward year-over-year improvement in Brand and Performance outcomes

Qualified Site Visits (QSV)

Cost Per QSV

QSV Rate

Unique Reach

Account Sign-Ins

Tax Return Starts

Tax Return Completes

COMPENSATION

$43 Per Hour

WORK ARRANGEMENT

100% Remote

Central Or Eastern Time Zones Only

Relocation Assistance: No

Visa Sponsorship: No

Requirements

Significant hands-on experience managing paid social campaigns across different parts of the funnel, particularly Meta and TikTok REQUIRED

Strong understanding of campaign trafficking, QA, creative management, audience management, budget pacing and optimization REQUIRED

Strong analytical skills and data literacy with the ability to translate campaign performance into actionable recommendations REQUIRED

Excellent attention to detail and ability to manage multiple priorities in a fast-paced environment REQUIRED

Experience collaborating with media, creative, analytics and data teams REQUIRED

Familiarity with social reporting and measurement tools REQUIRED

Must be based in the Central or Eastern Time Zone REQUIRED

Must be able to work 40 hours per week throughout the November-April contract period REQUIRED

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