We’re looking for an Associate Director, Paid Search who can lead strategy and stay hands-on in-platform. This role is ideal for someone who can own performance end-to-end – from execution to client conversations. Fast-paced environment, high expectations, and strong growth opportunity. Client facing experience is critical for this role along with the ability to manage numerous budgets for multiple clients.

What You’ll Do Own performance across multiple paid search accounts (Google Ads, Microsoft Ads)

Stay hands‑on: build, optimize, and troubleshoot campaigns across Search, Shopping, and PMax

Manage budgets, pacing, and performance against KPIs (ROAS, CPA, revenue)

Identify growth opportunities across brand and non‑brand (keywords, structure, bidding, feeds)

Create and present clear performance updates and strategic recommendations to clients

Build and maintain forecasting models for budget and revenue planning

Lead testing (bidding, creatives, audiences, landing pages) with clear hypotheses and learnings

Partner with SEO, Paid Social, and Analytics teams on full-funnel strategy

Mentor junior team members and review work for quality and accuracy

Work with engine reps to unlock betas and performance insights

What You Need 6–9 years of hands‑on paid search experience across Google Ads and Microsoft Ads

Strong in‑platform execution across Search, Shopping, and Performance Max (structure, build, optimize)

Proven ability to manage and scale large budgets while hitting ROAS/CPA targets

Deep understanding of bidding strategies, query mining, and account structure for scale

Experience driving incremental growth (especially non‑brand), not just maintaining performance

Comfortable with forecasting, pacing, and budget allocation decisions

Strong grasp of feed optimization and Merchant Center fundamentals

Ability to turn data into clear, actionable recommendations for clients

Confident presenting to clients and pushing POVs, not just reporting results

Experience reviewing work and mentoring junior team members

Solid understanding of tracking, attribution, and conversion quality (GA4, GTM, etc.)

Highly detail-oriented, organized, and able to manage multiple priorities without dropping execution quality

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