Paid Search Performance Marketing Manager

Help Wanted

Wispr Flow

Job Type
Full Time
Date Posted
September 18, 2026
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About Wispr

Wispr Flow is making it as effortless to interact with your devices as talking to a close friend. Today, Wispr Flow is the first voice dictation platform people use more than their keyboards because it understands you perfectly on the first try. It’s context‑aware, personalized, and works anywhere you can type, on desktop or phone. In 2026, in addition to dictation, we’re focused on building native actions — an agentic framework that understands you and works reliably.

We’re a team of AI researchers, designers, growth experts, and engineers rethinking human–computer interaction from the ground up. We value high‑agency teammates who communicate openly, obsess over users, and sweat the details. We thrive on spirited debate, truth‑seeking, and real‑world impact. We’ve grown our revenue +150% every quarter for the last four quarters, and have raised $81M from tier‑1 VC firms and other well‑known angels.

The Role

We’re hiring a hands‑on paid search specialist to own Google Search, Bing Ads, and Apple Search Ads across desktop and mobile. You’ll also own Android acquisition from day one.

Your channels

Google Search Ads (Search, Performance Max, Search Partners)

Google App Campaigns (AIC) for Android app installs and in‑app revenue

Apple Search Ads for iOS and Android

Bing / Microsoft Ads and expansion opportunities

Your mission

Bring in high‑intent users and wire them into our funnel: ad → click → install → activation → subscription → revenue. This isn’t a "set and forget" role. You’re in the platforms daily, shipping tests weekly, making data‑driven decisions, and owning the numbers.

What You'll Do

Own the Search Channel End‑to‑End

Manage Google Ads (Search, PMax), Bing Ads, and Apple Search Ads day‑to‑day

Build clean account architectures: brand vs non‑brand, competitor, persona‑driven campaigns

Launch and scale Google App Campaigns (AIC) for Android installs and revenue optimisation

Expand Apple Search Ads from iOS to Android, capitalising on launch momentum

Drive Android Acquisition from Day One

Own Android growth strategy across Google App Campaigns and Apple Search Ads

Optimize to in‑app revenue events (not just installs)

Rapidly test creative, audiences, and bidding strategies to find scalable Android growth

Partner with Product and Data teams on attribution and conversion tracking

Build High‑Performance Funnels

Design and optimise distinct funnels for web → desktop, web → App Store, and direct App Store installs

Connect campaigns to our stack: GA4, AppsFlyer (MMP), PostHog

Own search performance: brand vs non‑brand CAC, iOS vs desktop vs Android metrics, payback windows

Run Fast, Learn Faster

Ship weekly tests: keywords, match types, bidding strategies, ad copy, creative variants

Maintain a testing roadmap with clear hypotheses and success metrics

Partner with Design and Growth teams on landing pages and App Store optimisation

Manage Budgets Like a CFO

Manage $50k+/month in search spend (scaling to low six figures)

Allocate weekly budgets by channel, geo, brand vs non‑brand, device

Keep CAC within targets while finding incremental spend opportunities

Communicate Like a Leader

Write crisp weekly updates: what happened, why, what's next

Present monthly performance to leadership with clear insights and recommendations

Collaborate seamlessly with Growth, Product, Design, and Data teams

What We're Looking For

Must‑Haves

4+ years managing Google Search Ads for B2C apps, SaaS, or subscription businesses

Proven ownership of $50k+/month budgets with measurable CAC/ROAS improvements

Strong Google Ads expertise

Search campaigns (keyword strategy, match types, negatives, Quality Score optimisation)

Performance Max (when to use it, how to prevent brand cannibalisation)

Google App Campaigns (AIC) for mobile installs and revenue optimisation

Direct experience with Apple Search Ads for iOS, ready to expand to Android

Fluency in GA4, an MMP (AppsFlyer/Adjust/Branch), and product analytics tools (PostHog/Mixpanel/Amplitude)

Deep understanding of CAC, payback period, LTV:CAC, activation rates, retention curves

Excellent written communication—you can write a weekly recap that’s actually worth reading

Authorized to work in the US

Nice‑to‑Haves

Bing / Microsoft Ads experience

Background in productivity tools, consumer apps, or PLG SaaS

SQL or BI tools (self‑serve data analysis)

Landing page and conversion rate optimisation experience

Familiarity with Apple ecosystems and App Store guidelines

We consider all qualified applicants without regard to legally protected characteristics and provide reasonable accommodations upon request.

Compensation range: $140K – $160K

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