NoctrixHealth is redefining the treatment of chronic neurological disorders with clinicallyvalidatedtherapeutic wearables. Our team of medical device specialists, neuroscientists, andconsumer electronics engineers is dedicated to delivering prescription-grade therapy withan outstandinguser experience. We have pioneered the world’s first drug-free wearable therapy, clinically proven to alleviate symptoms in adults with drug-resistant Restless Legs Syndrome (RLS). Be part of our mission to transform healthcare, improve lives, and drive meaningful change withNoctrixHealth.

We areseekingan experienced, strategic, and hands-on SeniorDigital Content & Growth Marketing Manager to lead our digital presence and growth marketing efforts. This individual will own all digital platforms, campaigns, and performance strategies to drive awareness, engagement, and qualified leads.

This is a high-impact role within a fast-paced, collaborative start-up environment where creativity, resourcefulness, and executional excellence are essential. The ideal candidate brings deep experience across digital strategy, growth marketing, and performance optimization—ideally with a consumer-facing mindset and a passion for building scalable digital systems. Medical device or technology experience is preferred but notrequired.

This is a full-time, hybrid position located in our Pleasanton Headquarters. We require an in-office presence of at least 3 days per week.

Responsibilities

Digital Strategy & Platform Management Own all digital platforms including websites, digital ads, and social media channels

Lead the implementation of digital content strategy, ensuring cohesive brand storytelling across all platforms

Oversee digital campaign development, execution, and optimization to drive brand awareness and lead generation

Manage email automation workflows and ensure seamless connectivity across platforms for an efficient and robust digital lead journey

Compile, analyze, and report digital metrics and performance to senior leadership to guide strategy and investment decisions

Growth Initiatives Identifyand evaluatenew marketingopportunities and emerging digital channels to drive audience growth and conversion

Develop and execute growth strategies that accelerate brand visibility, engagement, and lead generation

Plan, test, andoptimizemulti-channel growth campaigns (paid, organic, referral, email, and partnerships)

Partner with integrated marketing and sales teams to ensure alignment across the full lead journey—from awareness to conversion.

Utilize analytics and insights to refine targeting, messaging, andspend formaximumROI

Continuously assess and implement tools, technologies, and partnerships to enhance digital marketing performance

Partnership & Collaboration Manage public relations and agency partnerships (digital, creative, and media) to deliver high-quality and consistent outputs

Collaborate closely with cross-functional partners including integrated marketing, product, clinical, regulatory, sales, and senior leadership

Serve as a key contributor in shaping the company’s digital presence and growthtrajectory as we continue to reach new audiences

Requirements

5+ years of experience in digital marketing, content strategy, or growth marketing roles

Bachelor’s degree in Marketing, Communications, Business, or related field; advanced degree a plus

Proven success leading digital and growth initiatives in consumer, technology, or healthcare industries

Strong understanding of digital ecosystems, including paid media, social platforms, CRM/email automation, analytics, and website management

Demonstrated ability to design andoptimizefull-funnel growthstrategies

Exceptional analytical, project management, and communication skills

Experience managing external agencies and vendors

A self-starter with a strategic mindset and a roll-up-your-sleevesattitude

Compensation

Base Pay: $130,000 to $150,000 per year + bonus

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