Own end to end Amazon paid media plans and execution in platform

Plan, launch and optimize campaigns (Sponsored and DSP) to drive revenue growth, efficiency, and product/brand discovery

Conduct keyword management, manage bids, and audience optimization

Monitor performance daily and adjust with a data driven mindset

Analyze campaign performance and provide actionable insights and reporting

Support forecasting, budgeting, and pacing to ensure spend aligns with revenue and profitability goals

Partner with Amazon Team, eCommerce, brand and growth marketing team members to support product launches, promotions, and go to market strategies

Success metrics: Sales, ROAS, ACoS

Requirements At least 3 years of hands-on Amazon ads experience

Demonstrable mastery and success in campaign optimization (DSP and Sponsored), bid management, dayparting, audience building via AMC, and keyword strategy

High proficiency in AMC for audience building and A/B testing

Expert understanding of Amazon metrics (ACoS, CPC, TACoS, ROAS, NTB, impressions, CTR) and building KPI reports

Strong business acumen, ability to connect media performance to broader business goals (revenue, margin, inventory, brand positioning)

Strong attention to detail, active listening, and ability to manage multiple priorities

Core Competencies Demonstrates expertise in managing and optimizing Amazon paid media campaigns, with a strong focus on data-driven decision-making and performance analysis. Proficient in audience building, bid management, and aligning media strategies with business objectives.

Highest-signal resume keywords Amazon Ads Experience

Campaign Optimization

Audience Building via AMC

Amazon Metrics Expertise

Bid Management

ATS Optimization Keywords Hard Skills Campaign Optimization

Keyword Management

Bid Management

Data Analysis

A/B Testing

Performance Monitoring

Forecasting

Budgeting

KPI Reporting

Audience Optimization

Soft Skills Attention to Detail

Active Listening

Multi-Priority Management

Business Acumen

Industry Keywords Revenue Growth

Efficiency

Product Discovery

Sales

ROAS

ACoS

Tools & Technologies Amazon Marketing Cloud (AMC)

Sponsored Ads

DSP

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