Who you are: A paid media expert, you love developing innovative campaigns that challenge the digital norms and deliver outstanding results for your clients. You stay on top of the latest industry trends and enjoy bringing fresh ideas to your media plans and cross-discipline communications planning. You’re comfortable managing client relationships and thrive leading world-class social programs. As a natural mentor, you enjoy developing strong cross-functional teams, nurturing your staff so they reach their full potential.

Responsibilities

Serve as a resource for Managers, Senior Specialists, Specialists and Associates for advice and counsel as well as career development, training and motivating the team

Recommend targeted, innovative media vehicles consistent with client’s strategies and objectives

Become an expert in the client’s business and builds trusted partnerships with all levels of clients

Develop, document, and implement Paid search and social media best practices within client accounts; Stay on top of the latest digital trends, innovations, and opportunities.

Oversee Asana for task management and team collaboration

Key participant in strategic media planning and execution

Accountable for oversight of team structure and all day-to-day operations within the team for Paid Search and Paid Social

Recognize and act on opportunities to grow business

Develop, document, and implement Paid media best practices within client accounts

Responsible for QA of initial campaign sell build outs (ensure tracking, budgets, audiences, creatives, and timing are correct)

Oversee client budgets to ensure plans do not exceed Media Authorizations; Responsible for reporting budget plans and commissions to internal finance teams

Master, identify and communicate trends in search and client industries

Create and present case studies, POVs, etc.

Experience analyzing multi-touch attribution reports (Nielsen, IRI, etc.)

Analyze search planning budgets, of assigned accounts, to identify strengths and weaknesses and ensures proper financial allocation

Required Skills and Experience

Substantial experience in account management, planning, and/or performance media experience

Liaison between search and cross functional teams to help contribute towards a multi-channel approach/strategy

Accountability for team development; this includes utilizing organizational tools such as L&D, creating internal

Very strong experience in developing robust, creative, and innovative paid social / native advertising / content marketing programs – in excess of $1mm annually

Strong understanding of cross channel planning, demonstrating strong coordination of digital and offline media efforts.

Extensive experience writing and presenting relevant information

Understanding of marketing and communications process, and ability to execute streamlined processes across clients, media partners, and other agencies.

Demonstrated ability to grow junior talent and help develop team skills / careers

Knowledge of all search and social platforms a must. This includes understanding of buying & reporting within platforms at this level for QA and training for teams

Ability to multitask and handle other duties as assigned

Desired Skills and Experience

Agency experience preferred

Substantial managerial experience preferred

Wage and Benefits

medical and dental coverage

401(k) plans

flex spending

life insurance

disability

employee discount program

employee stock purchase program

paid family benefits

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email <a href="mailto:[email protected]">[email protected]</a>.

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