Junior Marketing Manager – Paid Social and App Marketing (all genders) Responsibility

Support the planning, execution, and optimization of app marketing campaigns (e.g., Facebook, Instagram, Google, Apple)

Assist in defining, monitoring, and analyzing KPIs (e.g., ROAS, CPI)

Support budget tracking and performance reporting

Conduct analyses, A/B tests, and smaller experiments to improve campaign performance

Monitor market trends and assist in identifying growth opportunities

Collaborate with Design, Media, Analytics, and Tech teams on campaign execution and creatives

Document results and help derive initial insights and recommendations

Qualifications

Degree in business administration or a related field (e.g., media management, e-commerce)

First practical experience in app marketing or performance marketing (e.g., internships or working student roles)

Strong analytical mindset and interest in data-driven marketing

Knowledge of app marketing or paid social is a plus

Excellent English skills, both written and spoken

Nice to have

Initial experience with tools such as Adjust, Meta Business Manager, Google Ads, Apple Search Ads, or similar platforms

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