Driving the marketing strategy for a groundbreaking identity security platform, the full-time remote VP of Growth Marketing will own product marketing, brand development, demand generation, and category creation while collaborating closely with the Chief Revenue Officer to build a compelling narrative and measurable pipeline impact.

Key responsibilities

Own marketing strategy and operating plan to define and win the IVIP category for Axiad Mesh

Develop category-defining narratives and messaging frameworks that resonate with stakeholders from CISO to board level

Architect a modern, AI-native demand generation engine in partnership with the CRO to achieve pipeline and conversion targets

Required qualifications

Extensive B2B SaaS marketing experience with a strong preference for category-creation expertise

Proven ability to build positioning and messaging frameworks that earn analyst recognition

Hands-on experience in modern demand generation programs with measurable pipeline attribution

Exceptional communication skills, including polished writing and public speaking

Familiarity with AI tools across marketing workflows to enhance output and efficiency