Seeking a part-time Paid Media Marketing Manager to lead the execution, optimization, and scaling of paid media campaigns primarily focused on Google's ad suite, while working remotely and driving sales through data-driven strategies and creative ideation.

Key Responsibilities

Own and manage paid media strategy across Google Ads, including Search, Demand Gen, Performance Max, and YouTube

Plan, launch, monitor, and optimize campaigns in Meta Ads Manager to improve CPA and overall advertising efficiency

Analyze campaign performance to identify growth opportunities and develop creative ad concepts for the creative team

Required Qualifications

5-8+ years of experience in performance marketing or paid media management

Deep expertise in Google Ads, including Search, Demand Gen, Performance Max, and YouTube

Strong hands-on experience managing and optimizing Meta campaigns

Proven success in scaling paid media programs while optimizing toward CPA

Experience with analytics tools and a strong understanding of attribution and performance measurement