Paid Media Manager (Lead Generation)

Company: CABOOM Leads

Location: In-Office — Springfield, MO

About Us CABOOM Leads provides exclusive, phone-verified insurance leads to agents across the country. We focus on helping agents contact more people, close more deals, and scale faster — and we’re looking for someone to help us continue growing our paid acquisition engine.

Role Overview We’re hiring a Paid Media Manager to own and scale our paid campaigns.

This role is responsible for increasing lead volume, lowering CPL, and improving lead quality — while working with our team to ensure leads are delivered and performing.

You won’t be doing this alone — you’ll have a team of trained VAs supporting execution .

What You’ll Do Manage and optimize paid campaigns (Meta, Google, YouTube, PMAX)

Scale lead volume while maintaining target CPLs

Improve funnel performance (ads → landing pages → leads)

Monitor lead quality (contact & conversion rates)

Work with ops team on lead distribution and delivery

Analyze performance and report on CPL, volume, and ROI

Test new creatives, audiences, and offers consistently

What We’re Looking For Proven experience running and scaling paid lead gen campaigns

Strong understanding of CPL, funnels, and conversion metrics

Hands‑on with Meta + Google Ads

Data‑driven, competitive, and results‑focused

Compensation & Benefits Competitive base salary

120 hours PTO

Paid Holidays

401(k) (coming soon)

Strong, positive, high-performance culture

In‑office collaboration with a fast‑growing team

Work Schedule Monday–Thursday: 7:30 AM – 4:30 PM (30‑min lunch)

Friday: 7:30 AM – 1:30 PM

What Success Looks Like Lower CPL, higher volume

Better lead quality and conversion

Scalable, predictable campaigns

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