Are you a paid media specialistwho knows how to turn ad spend into sales pipeline—not just vanity metrics?

Do you want to join a fun, purpose-driven team that’s helping B2B organizations scale with intention?

Digitopia is hiring a Paid Media Specialist to plan, launch, and optimize high-performing digital campaigns across Google, LinkedIn, Meta, and YouTube. If you’re equal parts tactician and strategist—and you’ve got a passion for helping B2B brands grow—read on.

This role is for you if you’re: A performance marketer who gets excited about CAC, ROAS, and click-throughs—and obsessed with qualified leads and sales conversations

A proactive communicator who enjoys collaborating with strategists, copywriters, and clients

A critical thinker who’s always looking for ways to optimize—from campaign structure to landing pages

A confident executor who’s comfortable making strategic decisions and managing multiple accounts

Planning, building, and managing paid campaigns across search, display, and social platforms

Writing or refining compelling ad copy (with support from our content team)

Performing in-depth targeting and audience research

Managing cold and retargeting campaigns that support our clients’ demand generation blueprints

Monitoring campaign performance, surfacing insights, and providing CRO recommendations when needed

Generating clear, data-driven reports and suggesting optimizations aligned with client goals

Staying current with platform updates and performance marketing best practices

Required Skills and Attributes 2–4 years of experience managing paid media in a B2B environment

Hands-on experience with Google Ads, LinkedIn Campaign Manager, and Meta Ads Manager

Understanding of full-funnel marketing and buyer’s journey content strategies

Comfort with campaign budgeting, forecasting, and platform analytics

Advanced understanding of GA4

Strong copy instincts and a passion for continuous learning

Great written and verbal communication—you’re confident on Zoom calls and in Slack threads

A proactive attitude—if something needs to get done, you don’t wait to be told

Candidates with these additional (not required) skills will be prioritized: Experience with content-driven funnels and lifecycle-based advertising

Basic understanding of HubSpot marketing automation

Bonus Skills and Attributes Experience with content-driven funnels and lifecycle-based advertising

Basic understanding of HubSpot marketing automation

Experience managing programatic ads

Experience with SEO

Experience working with B2B companies—specifically with Technology and/or SaaS.

What's in it for you? As part of our B Corp commitment to use business as a force for good, every Digitopian receives:

Competitive pay

Ability to work remotely

Fun perks, rewards and recognition

An atmosphere of accountability, positivity and creativity

Professional development certification opportunities from HubSpot, Salesforce, and Google

Access to conferences, workshops, and other professional development resources

What's in it for you? As part of our B Corp commitment to use business as a force for good, every Digitopian receives:

Competitive pay

Ability to work remotely

Fun perks, rewards and recognition

An atmosphere of accountability, positivity and creativity

Professional development certification opportunities from HubSpot, Salesforce, and Google

Access to conferences, workshops, and other professional development resources

Full-time employees also receive

4 weeks of paid time off that starts accruing day 1

An additional 7 paid US holidays

Medical, Dental, and Vision Benefits

401(k) with company match

Flexible Spending Account

Group Life and AD&D

Discounted Memberships

About Digitopia Digitopia is a marketing operations and services agency headquartered in San Diego, CA. We’re a long-time HubSpot Solutions Partner that helps B2Bs optimize their marketing, sales, and services on HubSpot to help make their marketing easier and more effective

Ready to Apply?

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